Sarah Doyle serves as both the global brand leader and deputy managing director at Design Hotels, where she oversees creative, content, publications, partnerships, PR, and community management. Working directly with hotel owners and the extended creative brand community, including architects and designers, Sarah shapes brand strategy and stewards all community engagement—cultivating meaningful connections across the Design Hotels portfolio while driving innovation and long-term brand value.

Doyle discovered her passion for hospitality at Starwood Hotels & Resorts, where she served as global brand director for W Hotels Worldwide. In this role, she helped open many of the brand’s most iconic destinations and played a key role in defining its distinctive global identity. She has since held senior leadership positions at MSC Cruises’ Explora Journeys and at BACARDÍ, bringing a cross-industry perspective to brand building and guest experience.

She began her career in New York City at Momentum Worldwide, leading marketing and sponsorship initiatives for American Express across fashion, music, and film. Originally from the U.S., Sarah currently lives between London and Berlin.